TipRanks Smart Growth Portfolio #59: Bid to Differ

Dear Investors,

Welcome to the 59th edition of the Smart Growth Portfolio and Newsletter, where we spotlight a company orchestrating advertising through an AI-driven layer. But first, here are some news and updates.  

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Under Review

❖ We are keeping Aviat Networks (AVNW) under review following a short report by GlassHouse Research (GHR), released on April 1, and our reassessment of the company’s financial profile. There have been no material updates since, including no formal rebuttal from management – a notable absence, though not uncommon given the source.

While we do not rely on short sellers as primary inputs, several of the report’s claims remain relevant. These include concerns around revenue recognition tied to elevated unbilled receivables, persistently high accounts payable, declining remaining performance obligations (RPOs), and the ongoing NEC1 arbitration, which is confirmed in the company’s filings. RPOs have now declined for six consecutive quarters, and material weaknesses in revenue-recognition controls remain unresolved.

At the same time, recent results showed partial stabilization, including sequential improvement in unbilled receivables, stronger cash flow, and a modest cash build. This leaves the story balanced between improving near-term execution and unresolved structural concerns. Roth Capital continues to push back on the short thesis, calling the sell-off overdone and reiterating its Buy rating.

Meanwhile, the stock has reclaimed all of its post-GHR drop, driven by a technical rebound from oversold levels amid broad market optimism. Still, with no new disclosures or clarifications, the key questions remain open, with additional clarity likely to be gained only at the time of the next earnings release on May 6. As such, AVNW remains under a magnifying glass for now, and we will reassess as new information becomes available or if the risk-reward shifts meaningfully.

1 – Aviat acquired NEC’s Pasolink microwave business in November 2023, making NEC its largest supplier under a long-term Manufacturing Supply Agreement. The current dispute relates to alleged unpaid balances, additional component commitments, and escrow release terms – all disclosed in the company’s 10-Q – and represents one of the more concrete issues raised in the short report.

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❖ We are keeping Telos Corporation (TLS) under review despite positive new developments that have helped lift the stock, as it’s still too early to tell whether this rebound can hold in a volatile market.

Fundamentally, the story continues to improve. The company secured FedRAMP High authorization across its full Xacta cyber platform, including its newer AI-driven modules, strengthening its positioning for higher-value federal work and expanding its addressable opportunity set. At the same time, Telos is continuing to scale its TSA PreCheck enrollment footprint. Recently, TLS and the University of Central Florida launched on-campus enrollment, expanding PreCheck access to over 70,000 students and 13,000 faculty and staff, along with the surrounding community, further reinforcing momentum in the company’s Telos ID segment.

Taken together, these updates support the broader trend of improving execution, with growth still anchored in durable government programs, while incremental upside is coming from newer offerings like Xacta AI. The company also benefits from solid visibility within existing contracts, alongside ongoing efficiency efforts.

That said, hesitation toward the stock remains. While the recent news has driven a bounce, visibility on new contract wins is still limited, and growth is expected to normalize beyond the current cycle. Margin pressure and uneven profitability continue to weigh on sentiment, even as underlying trends improve.

At this stage, the move higher looks more like a short-term reaction than a confirmed shift in the story. We would want to see more consistent execution, clearer new business momentum, and signs that profitability is stabilizing before turning more constructive. We are not exiting the position as the core thesis remains intact, but we will continue to monitor closely for confirmation that the improving fundamentals are translating into a more durable re-rating.

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Portfolio News

Enova International (ENVA) is scheduled to report its Q1 2026 results on April 23. Consensus expectations are for an adjusted EPS to rise about 23% year-over-year to $3.67 on revenues of roughly 852 million (up about 14% year-over-year).

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Vistance Networks (VISN) is set to report its Q1 results on April 30, marking a key milestone as the company’s first standalone earnings report following its reorganization and the divestiture of its CCS segment. Analysts are increasingly optimistic about the lean and nearly debt free edge connectivity platform with multiple paths to growth, strategically focused around its RUCKUS and Aurora businesses.

Particularly, RUCKUS Networks – the company’s enterprise wireless, campus networking and managed networking segment – has made several headlines recently. VISN announced it has completed the deployment of a next-generation Wi-Fi 7 network at BMO Stadium in Los Angeles, establishing a new benchmark for high-density wireless connectivity in sports venues. In addition, Vistance and Nokia have recently announced an early access availability for their integrated Wi-Fi 7 and Fiber Optical LAN solution, managed by the AI-driven RUCKUS One platform, with active Tier-1 trials across North America and Asia.

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This Week’s Top Growth Pick: Perion Network (PERI)  

Perion Network Ltd. operates in the shift toward AI-native digital advertising, building execution infrastructure that helps brands navigate a fragmented, privacy-first media landscape. Through its flagship Perion One platform, the company integrates planning, creative, and media buying into a unified system, enabling campaigns to optimize in real time across web, social, video, connected TV, audio, retail media, and digital-out-of-home. As traditional tracking fades and complexity rises, Perion’s AI-driven solutions deliver precision at scale at the execution layer – where data, creative, and media converge – positioning the company as a control point in modern advertising.

   Source: Perion Network Corporate Website

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Ad Infinitum

Perion Network was founded in 1999 in Israel, initially focused on search monetization and downloadable software distribution. Long-standing partnerships with major search engines, such as Yahoo and Google, provided significant early scale and cash flow. The 2006 NASDAQ IPO added capital tailwinds to business development. However, the company’s current identity stems from a strategic transformation over the past several years.

Perion has deliberately shifted from legacy search reliance toward a unified, AI-native advertising platform. This evolution culminated in Perion One, which integrates data, creative optimization, media buying, and real-time decisioning into a single architecture for omnichannel campaign management.

Technology development has been central to that shift. PERI invested heavily in AI-driven decisioning, cookieless, privacy-first targeting through its SORT® framework, and dynamic creative formats such as WAVE – a generative AI-powered dynamic audio ad solution. These capabilities were designed to address two industry-wide challenges: the phase-out of third-party cookies as a core targeting mechanism, and the fragmentation of media channels.

Strategic acquisitions and partnerships accelerated this evolution. The 2021 acquisition of Vidazoo expanded PERI’s video and connected TV monetization capabilities, the 2023 purchase of Hivestack expanded its position in programmatic digital-out-of-home, and the 2025 acquisition of Greenbids bolstered its AI-driven campaign optimization across major platforms. At the same time, the company deepened relationships with large platforms, agencies, and publishers, embedding its technology more broadly across the ecosystem.

More recently, PERI has focused on unifying its product stack under a single Perion One interface and go-to-market approach, reducing complexity for advertisers and increasing cross-channel adoption. This move from point solutions to an integrated AI execution platform represents its most significant structural evolution – positioning Perion higher in the value chain as an orchestrator across the full advertising lifecycle.

   Source: Perion Network Corporate Website

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The Omniscient Bid

Perion Network operates at the execution layer of modern digital advertising, where campaigns are no longer managed channel by channel but optimized in real time across an increasingly fragmented media landscape. That shift accelerated in 2025, which management defines as “year one” of a full reset – spanning strategy, technology, leadership, and go-to-market – repositioning the company around a single AI-native platform.

That platform, Perion One, is now the core of the business. It integrates planning, activation, optimization, and measurement into a unified system designed to automate media execution across channels. Importantly, it is expected to account for roughly 85-90% of Contribution ex-TAC1 starting in 2026, effectively replacing legacy revenue streams as the company’s primary growth engine.

At the center of Perion One is Outmax, an AI execution agent that dynamically allocates advertising budgets across platforms including YouTube, Facebook and Instagram, connected TV, digital-out-of-home, retail media, and TikTok. Rather than optimizing within a single ecosystem, Outmax operates above the ad stack – reallocating spend across channels based on performance against advertiser-defined outcomes such as conversions, traffic, or store visits. This positions PERI as a cross-platform decision layer, increasingly aligned with a future where AI agents interact across platforms to manage and optimize marketing activity autonomously.

Early signals of this product-market fit are already visible. Management cites performance improvements in the range of 40-80% in certain campaigns, while initial TikTok deployments have delivered up to 25% better media performance. These results underpin a “land and expand” model, where campaigns typically begin with small test budgets and scale rapidly once performance is validated.

Growth is being driven by high-expansion segments where this model has the most impact. Connected TV, digital-out-of-home, and retail media2 are growing at multiples of the broader market – roughly two to three times faster – and are steadily increasing their share of the company’s mix. These channels align directly with PERI’s strengths in real-time optimization and cross-channel orchestration, while also benefiting from broader industry tailwinds such as streaming adoption, digital signage expansion, and the integration of commerce data into advertising.

At the same time, the company is actively exiting lower-value areas. Search revenue declined sharply – down 44% year-over-year – reflecting both platform changes3 and a deliberate move away from lower-margin activities. This reinforces that PERI’s growth is not purely demand-driven, but underpinned by a structural shift in business mix toward higher-value, AI-enabled channels.

The broader opportunity is significant. Digital advertising is a multi-hundred-billion-dollar market, with the fastest-growing segments concentrated in exactly the areas PERI is targeting. Despite its scale and enterprise reach – including relationships with over 50 Fortune 100 companies and partnerships with platforms such as Amazon, Walmart, and Mastercard – the company’s share of this market remains relatively modest, leaving room for expansion as adoption deepens.

Looking ahead, growth is expected to come primarily from scaling Perion One across its existing customer base and expanding into additional high-growth channels. That creates a model where revenue is driven less by overall ad spend growth and more by PERI’s ability to capture a larger share of that spend through better performance and broader platform adoption.

Execution remains the key variable. The platform is still in the early stages of scaling, and questions around differentiation and long-term defensibility remain. Still, with a clear shift toward AI-driven execution, strong early performance signals, and exposure to the fastest-growing segments of digital advertising, PERI is positioning itself to capture an increasing share of a market that is becoming both more complex and more performance-driven.

1Contribution ex-TAC (traffic acquisition costs) represents revenue after payments to media partners and platforms, reflecting the portion of ad spend retained by the company and serving as a more accurate measure of underlying business performance.

2Retail media refers to ads shown within retail platforms like Amazon or Walmart, where brands target shoppers using real purchase data and measure performance based on actual sales.

3Platform changes refer primarily to changes in Microsoft’s search monetization agreements, which historically underpinned the company’s legacy search business.

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Impression Management

Perion’s financials reflect a business in transition, with headline revenue still telling the old story while underlying metrics are already pointing to a different trajectory.

Full-year 2025 revenue declined about 12% year-over-year, largely due to the collapse in legacy search, which fell sharply following platform changes and the company’s own exit from lower-margin activity. That masks what is happening underneath: Advertising Solutions – now roughly 80% of revenue – continued to grow, supported by expanding contribution from connected TV, digital-out-of-home, and retail media. The result is a mix shift that compresses top-line growth in the short term but improves quality and long-term economics.

That shift became visible in the second half of the year and culminated in a clear inflection in Q4. Revenue rose 6% year-over-year to about $137 million, while contribution ex-TAC – the company’s key profitability metric – increased 19% to roughly $65 million. Although contribution ex-TAC declined modestly for the full year, it turned decisively higher in Q4. This reflects early operating leverage, with costs increasingly decoupled from revenue growth as automation and mix improve.

Adjusted EBITDA jumped 53% to $24 million, with margins expanding meaningfully as higher-value channels scaled and cost discipline improved. Adjusted EBITDA margin as a percentage of contribution ex-TAC expanded from roughly 29% to 37%, while contribution ex-TAC margin – used as a gross margin metric – rose from 42% to 48%. This widening gap between revenue and contribution reflects improving unit economics – more value retained per dollar of ad spend – and marks a transition toward a more efficient model.

Execution against expectations has been mixed but improving. Perion has consistently exceeded adjusted EPS estimates in recent years, though the latest quarter came in below expectations – likely reflecting transition effects and ongoing mix changes. Even so, earnings growth has begun to re-accelerate, with two recent quarters delivering double-digit expansion. The fact that Q4 adjusted EPS grew by more than 48% year-over-year and still missed consensus reflects the market’s rising expectations and confidence that the earnings engine is gaining traction.

Cash generation is a clear strength. Operating cash flow increased more than fivefold year-over-year to approximately $42 million for the full year, while free cash flow reached about $40 million, implying conversion close to 90%. The balance sheet remains a strategic asset, with roughly $313 million in net cash and almost no debt, providing flexibility to invest through the transition while maintaining resilience.

Looking ahead, management is guiding 2026 contribution ex-TAC to a range of $215-235 million and adjusted EBITDA to $50-54 million. That implies moderate near-term growth but points to a model where profitability and contribution continue to outpace revenue as Perion One scales. Longer term, the company is targeting at least 20% annual growth in contribution ex-TAC alongside further margin expansion.

However, some constraints remain: visibility is still limited, with advertisers operating on shorter planning cycles, and the transition away from legacy search continues to weigh on reported revenue. But the direction is clear: Perion is trading near-term top-line pressure for structurally higher margins, stronger cash generation, and a more scalable AI-driven model.

   Source: Perion Network, Q4 and FY2025 Investor Presentation

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Return on Attention

Perion sits alongside a group of small- to mid-cap ad-tech companies navigating the shift toward programmatic, privacy-first, and AI-driven advertising. PubMatic and Magnite provide the closest benchmarks for programmatic infrastructure and CTV exposure, while Nexxen offers one of the most direct comparisons in terms of omnichannel platform ambition and strategic repositioning. Criteo adds a forward-looking reference through its scale in retail media and data-driven performance advertising. Together, these peers frame PERI’s position – a smaller, earlier-stage player evolving from its search roots into a cross-channel, AI-powered execution platform.

The past year underscores how sharply returns in this group have tracked execution clarity and growth credibility. PERI’s roughly 19% gain reflects a business where the transition is beginning to show – improving margins, strong cash generation, and a visible inflection in recent quarters – even as legacy search continues to weigh on headline revenue. PubMatic has followed a similar path, rewarded for steady improvement but not fully re-rated. Magnite stands apart, benefiting from clean, scaled exposure to CTV, where growth is both visible and accelerating. Nexxen and Criteo, by contrast, have lagged as execution setbacks and structural concerns cloud their narratives. The pattern is consistent: the market is rewarding proof, not promise – and PERI is starting to provide it.

The market is also beginning to appreciate Perion’s transition, with analyst price targets implying roughly 40% upside from current levels. Even so, the stock remains only moderately valued, adding another layer of support to those expectations. PERI sits below Magnite, which staged a much stronger rally, but only modestly above other peers on several metrics, including trailing and forward non-GAAP P/E. Meanwhile, the company’s forward EV/EBITDA is the lowest among peers except the underperforming Criteo, reflecting PERI’s ongoing shift toward higher-value channels and AI-driven optimization. At the same time, Perion’s forward PEG of around 0.45x is low in absolute terms, signaling that future earnings growth has yet to be priced in.

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To Sum It All Up

Perion is positioning itself at a critical layer of modern advertising – where fragmented channels, privacy constraints, and rising complexity demand smarter execution. Its shift toward an AI-driven, unified platform reflects a broader industry move away from siloed media buying toward real-time, outcome-based decisioning. As advertisers seek to do more with less and connect campaigns across an expanding set of channels, the value of a cross-platform execution layer continues to rise. The transition is still unfolding, but early signs of traction are visible in both performance and adoption. With a growing presence in higher-value channels and a model increasingly aligned with how digital advertising is evolving, Perion has a credible path to scale. If execution continues and its platform gains broader adoption, the company is well positioned to expand its role within the advertising ecosystem and capture a larger share of this rapidly evolving market.

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Smart Growth Portfolio

Current Portfolio Holdings

Ticker Date Added Current Price % Change
MU Jul 4, 25 $457.23 +273.89%
MKSI Aug 8, 25 $269.89 +173.25%
ACMR Nov 22, 24 $47.89 +162.55%
YOU Jan 31, 25 $52.05 +119.90%
APLD Sep 5, 25 $30.09 +109.98%
ENVA May 16, 25 $156.11 +60.38%
ATLC Oct 10, 25 $66.96 +15.83%
ARLO May 30, 25 $14.82 +7.78%
AVNW Nov 14, 25 $22.68 +3.00%
VISN Nov 28, 25 $18.98 -2.82%
ITRI May 30, 25 $97.00 -14.70%
INOD Jun 27, 25 $43.42 -16.44%
TLS Jan 30, 26 $4.44 -20.57%

 

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Disclaimer

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